I have just hit the half-way mark on the 10-week course, The Campaigner’s Edge, that astonishingly - fantastically - is a free offering from The Humane League. For one hour of live seminar each week with THL leaders on different aspects of corporate campaigning for animal welfare improvements, we work on related assignments to hand in at (just before) the stroke of midnight every Sunday. This week’s has maybe been the one that brought together all we’ve learned so far - making a plan to escalate and campaign until achieving dialogue.
The way each element in building a campaign has been so well articulated by the leaders, I’m feeling very hopeful about getting to be more targeted and structured in how I go about asking - campaigning for! - the change animal advocates want to see.
